By doing field research, making mood boards, sketching different idea's, prototyping and testing with toddlers, me and Tjerk Kramer found our perfect concept design. We came to a natural idea of roleplaying on a re-shapeable playmat. By placing the puppets on a specific spot on the playmat it will start recording the toddler's voice.

Next step, the kid can push his dolls in the book. By opening it, a bedtime story will start playing.